Facebook is rolling out Place Tips, a great feature that taps into your mobile phone’s ability to “tell” Facebook where you are and gives you information on the business at the top of your newsfeed. Or, as Facebook explains it:
Place Tips gather useful information about a business or landmark—like posts from the business’ Page, upcoming events and friends’ recommendations and check-ins—and show it at the top of News Feed to in-store visitors.
Each person’s Place Tips are unique. At a restaurant, Place Tips can show the menu, reviews and frequently mentioned information about the establishment, like a signature cocktail or popular table. Place Tips for a retail store can help customers find business hours, locate popular items and learn about upcoming events.
What you’ll need:
- A Facebook Business Page that is actively updated
- A free Facebook Bluetooth beacon, which you can request here
This has a lot of potential for business with physical locations, especially those with a waiting area. Check out this video for more info.
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NOTES
- Source: [Video] How to Use Facebook Place Tips to Reach New Fans at Your Place of Business | Constant Contact
- Image source: Simon / Pixabay